The Journey Into The Digital Mind of a Graphic Designer

I didn’t start out wanting to be a designer—I wanted to be a painter. But during one of my college art classes, a classmate showed me their graphic design curriculum, and I was instantly intrigued. I signed up for my first class, and that was it—I was hooked. It felt like I’d found the perfect intersection between art, logic, and storytelling.

Over time, that curiosity turned into a career built around branding and advertising—where every design is a chance to say something bold, clever, and unforgettable. My work leans minimal and sleek, but always with a strong sense of impact. I want people to stop, look twice, and feel something.

Design for me isn’t just visuals—it’s problem-solving. Whether it’s selling an idea, driving engagement, or crafting something that outshines my last piece, I’m always chasing that next breakthrough. Inspired by artists like Daniel Arsham, the precision of Japanese packaging, and the clean edge of Kith, I’ve developed a style that adapts but never loses its punch.

I’m based in Los Angeles, usually creating in a dark room with good music and a strong coffee in hand—just me and the work. Because at the end of the day, I don’t just want to make designs that look good. I want to make designs that stay with you.

Meet The Designer

Selena Rose

Hi, I’m Selena — a designer who fell in love with turning ideas into visuals that speak. I blend art, strategy, and storytelling to create brands that feel as good as they look.

Contact form

Address:

Los Angeles

Email:

contactus@2402studio.com

Phone:

714.951.8493

Skills & Capabilities

Explore the innovation behind every detail — from crystal-clear display to cutting-edge camera and unmatched performance.

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Adobe XD

Figma

Shopify

  • Intentional Design

    Every element serves a purpose — designed with balance, clarity, and timeless appeal.

  • Brand Consistency

    Every touchpoint tells the same story, from ads to web to packaging.

  • Agile Execution

    Fast, flexible, and precise — delivering creative results without compromise.